Where are the PICTURES????

Real Estate agents sometimes fall into stinkin' thinkin'. In the exuberance of getting a new listing, they rush to put it into the MLS before getting even a single photo taken.

This is a big mistake. Many agents fail to understand that without photos, you do not have a listing. Nobody cares that an MLS# XXXXXX at address YYYYYYYY is for sale at the low, low price of just under $1 million. Moreover, you just poured water on your Go To Market Plan for the listing. I doubt that there is any argument that photos are central to real estate marketing. A picture is worth 1000 words. Photos make a big difference I really blame the Broker or Manager for this however. They are the ones that need to police this and coach the agents to prepare the listing properly. As a Manager, a coach, I always review new listings, NO I try to review any NEW listings that an agent is getting ready to take. Always ask the agent to be prepared, take the pictures ASAP, if the client wants to clean the place up, then tell them you will wait an extra day or so before posting. Its all there in the listing agreement. Lets represent our clients, and lets make sure you, the professional, is just that, a professional, John Hacker