Real Estate Transactions are PASSIONATE

I have used "Passionate" to describe the state of Real Estate Transactions for some time now.

Everyone wants to negotiate, the buyer wants a fair deal and so does the seller.

The best part of negotiations end, with ALL parties feeling like they won. The agent today needs to make sure BOTH parties feel like they came to an amicable agreement.

No one wants to lose.

The Realtor on both sides must understand thats a big part of their job in today's market.

Of course most agents today do not have the training or the expertise in the art of negotiaitons.

Its not hard, its just good common sense and very good people skills. And a good culture that breeds success for all.

Usually the first offer is the best, you have the seller who is excited because he is thinking about moving on. The buyer is excited because they are getting ready to move.

And I did not say stupid first offer did I.

The issue is the Realtor (on both sides) needs to make sure they have done their homework on the property, and of course addressed any disclosure issues. Many times one of my agents has called me on the weekend after showing a property and may ask me for help to submit the offer that instant.

When I tell them to cool down and wait to write the offer on Monday, I get the silent treatment. Those who know how I use this, understand the power of cooling down.

The buyer and seller are best focused on the intial offer, that focus dwindles with counter offers.

The PASSION wanes.

Making your best offer early gets best results, that means doing the due diligence of the property, the understanding the loan early and thorough.

Think about it, as a buyers agent you have researched that property first for them, then you showed them and even maybe seen it again, (which you should have).

All my transactions I have gone back alone to preview the property and look for any issues that I need to make my buyer aware of, (and sometimes the sellers agent.)

It is amazing what you see when you take the time by yourself to preview a property.

It is the buyers agent responsibility to look beyond the pretty things and observe any issues about the home. Structure issues, neighborhood issues, pricing, oh what about the loan?

Call me direct for that subject please, I am amazed at how many Realtors do have a lender on their team to assist them in this area.

Sellers agents, must do even more to make sure the deal stays alive.

Pricing, disclosures ahead of time, for the buyers agent. Understanding the market, the area, the loan process.

Did you know the majority of the Realtors have no idea how the VA works?

How about the short sale process? Still education lacks here.

This is the best time to be in Real Estate, I love this business, it is also a hard business.

Today we must be professional and passionate about our success and our clients.

You must team up with someone who is passionate.

You do have a team right? A title Rep? A home Warranty Rep? Escrow Rep? Hazard Disclosure Rep? An Inspector? A lender? A Handyman? A cleaning crew?

Passion starts within, then goes to the culture of the company, then ends up with your commitment to learn about Real Estate EVERY day.

It starts with and ends with the leadership.

So get started and be passionate about this business, your clients will see it and will want to work with you and your team of professionals.

John Hacker

Realty One Group.
949-275-3247